Defining what business you are really in will help you unlock your core values, which are the drivers of your brand.
Your SMART Goals are Dumb Without This Element
Setting clear goals and measuring your progress will lead you somewhere. The question is whether it will take you to where you want to go. Without this crucial element, your SMART goals are dumb.
How Do You Know When You’re Acting From Fear?
It’s easy to say “don’t act from fear,” but how do you know when you’re in fear? And how do you know which path to take? We always know, even when we think we don’t know.
Your Silent Message
Each choice and decision you make is a silent message that speaks volumes about your brand. Are you communicating the right message?
How this Business Got Me in the Door
As a marketer, I am a student of human behavior. I am always looking at what factors influence people in their choices, and I start with myself. What I find often surprises me.
My Three Words for 2016
Well here we are. 2016. Merry New Year! It’s time to reveal my three words for 2016. And I am super excited about my words this year.