We are living in an era where the desire for more — followers, information, physical things, digital stuff — seems to be insatiable.
Around every corner is a new shiny object to tempt us, the next big thing, a new course or program that offers us the skill we “must” learn if we are to survive in the future.
Marketing messages — whether for the latest gadget or online course — are designed to make you feel lacking, to instill FOMO.
The entire system is set up to make you feel like you don’t have enough, and therefore that you are not enough.
It’s easy to lose sight of the resources you already have when the messages coming at you tell you that you need more.
When you have so much stuff that you forget what you have, or when you don’t know where it is, it takes more time to search for it than it does to order a replacement that can be delivered to you in a few hours.
And then you just accumulate more stuff, at a cost not only to you but to the environment.
The Cost of Striving for More
All of this stuff comes at a cost. Not just to acquire it, but also to maintain, organize, track, and manage it.
The costs are financial, obviously, but also cognitive, attention, energetic, and emotional. When you spend your resources to research and acquire, and then to maintain and track and organize, what do you have left for your work?
The concept of “enoughness” may sound like spiritual “woo,” a “soft skill” that doesn’t have much practical relevance. Nothing could be further from the truth.
Viewed in this light, enoughness is a core element of productivity.
You can’t hope to create your best work if you’re spending your time and energy pursuing more, or striving from a place of lack. Start from a place of enoughness and you will free up your resources to produce great things.