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You are here: Home / Productivity / Your Most Valuable Asset (Hint: It Isn’t Time)

Your Most Valuable Asset (Hint: It Isn’t Time)

September 8, 2024 | Renée Fishman

The prevailing belief in Western culture is that time is our most valuable asset.

Perhaps you’ve heard the clichés:

We all have only 24 hours in a day. Time is limited. Time is fleeting. Time is running out.

Everyone is concerned about time.

But time is not our most valuable asset.

In the big picture, time is the container in which we exist.

Read: A Revolutionary Way to Think About Time That Will Have You Never Lose Time Again

Even within our days, time is the structure that holds us, not the currency of our activities. An hour is a structure of time in which you can work on a project.

You can’t “bank time” or stockpile it to use at a later time.

Read: 7 Ways to Think About Time

Your Most Valuable Asset

Our most valuable asset is what we rely on to do the things we do within time’s structure: our energy.

In the big picture, this includes our focus, attention, our emotions, and our “bandwidth.”

Think about it this way:

When you have abundant energy and you can hone your focus, you can accomplish a lot more within a particular container of time.

When your energy is scattered or depleted, and you’re struggling to focus, you’ll need longer to do the same quantity of work.

Without energy, all the time in the world doesn’t matter much.

Read: Are you protecting the right asset to boost your productivity?

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Filed Under: Productivity Tagged With: assets, attention, bandwidth, business models, container, currency, emotion, energy, focus, productivity, resources, time

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