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You are here: Home / Archives for Business

The Business of Motherhood

May 13, 2018 | Renée Fishman

Being a mom is a business. It’s time we recognize moms for what they do. And it’s time for moms to honor themselves for it.

Filed Under: Business Tagged With: business, personal development, self-respect, self-worth, service

How to Create a Future-Proof Business

May 7, 2018 | Renée Fishman

planning year

Rapid changes in technology and consumer behavior often disrupt once solid businesses. How can you prevent your business from being disrupted?

Filed Under: Business Tagged With: Blockbuster, business, case study, future-proof, Netflix, Reed Hastings, Tony Robbins

The Most Important Factor In Pricing Your Offerings

May 4, 2018 | Renée Fishman

In any industry, understanding what business you are really in offers a new lens through which to view pricing options and creates a powerful frame for effectively pricing your offerings.

Filed Under: Business Tagged With: business, marketing, offers, positioning, pricing, product, promise, real estate, selling

3 Elements to Effectively Market Your Business

May 3, 2018 | Renée Fishman

To effectively market your business you must tell a compelling story about what you offer in a way that resonates clearly with the people you serve. This requires that you understand what business you are really in.

Filed Under: Business Tagged With: business, marketing, people, positioning, promise

Define Your Brand By Asking This One Question

May 2, 2018 | Renée Fishman

Defining what business you are really in will help you unlock your core values, which are the drivers of your brand.

Filed Under: Business Tagged With: alignment, brand, business, productivity, question, values

The Single Question That Controls Everything

April 26, 2018 | Renée Fishman

How you think about your business isn’t just an academic exercise. It can have profound implications for whether you even have a business in a few years. What business are you really in?

Filed Under: Business Tagged With: business, productivity, real estate

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