You are being programmed.
Every day, you are bombarded with messages that are programming you to want more.
This is the job of advertisers and marketers. And these days, everyone is a marketer.
You’re being programmed to want more money, followers, recognition, fame, time, energy, resources, things.
The personal development industry is based on the premise that you need to become more — that who you are, right now, is not enough.
That what you’re currently doing is not enough.
If for some reason you have no goals or aspirations for more, there must be something wrong with you.
You are not enough.
You may not notice the forces programming you. This is the fabric of our culture. It’s the water in which we swim, the air we breathe.
And on the whole it can make us miserable.
We are always chasing more, moving the goal posts before we reach them. Convinced that more will make us happier.
When you’re always striving for more, you don’t get to rest in what you have. Happiness is always around the next corner.
There’s a beautiful line from Ethics of Our Fathers:
Who is rich? The one who is happy with what they have.
When we can get off the treadmill of wanting more and rest in the sufficiency of what we have, we can cultivate more of what matters most:
Appreciation of our lives. Appreciation of ourselves. A sense of sufficiency.
How would your goals and aspirations change if you came from this place of sufficiency?
When is it enough?
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