The benefit of investing in personal growth hasn’t always been obvious. That’s changing now.
For almost a decade, I have consistently invested in my personal and spiritual growth.
Coaches. Mentors. Programs. Seminars. Events. I’ve done the deep work, cultivated an arsenal of daily rituals, and developed supportive practices.
People often ask me “what’s the ROI” of the work I’ve done? How has it helped your business?
The impact hasn’t always been obvious or immediate.
Paying Dividends
2017 was the year in which those investment paid dividends. The world was in chaos. And it was a challenging year for me on a personal level. It was the year of the Fire Phoenix, and I walked through the fire. Literally, at my 10th Unleash the Power Within, where, serving on the crew, I led others across the firewalk. And figuratively.
It was my initiation year. To expand my business in the way I’ve envisioned, I must expand myself. That’s how it works when you’re called to do important work. Expansion requires growth and sometimes it comes in the form of trial by fire.
The Skills That Matter
My initiation forced me to hone the skills most crucial for me to rise into my expanded role. These are also the skills I bring to my work with clients:
- remaining calm amidst the chaos.
- being able to see and be with the truth of my experience.
- recognizing how my environment is impacting my energy and my interactions with others.
- understanding what is influencing my behavior.
- deepening in my self-trust.
What The Skeptics Say
A skeptic might say that none of these successes is measurable. It’s not website views, list size, deals closed.
It’s not money in the bank.
Here’s the thing about money in the bank: it doesn’t stay there. You’ve got to keep going out to earn more.
But personal and spiritual growth, and the wisdom that comes with it, once earned, is earned for life. And it pays dividends. Tax-free.
As for what does pay the bills: Clients.
What I Really Do
People come to me for help navigating their toughest turbulent times. Life changes. Career changes. Family changes.
Big moves trigger big fears.
There’s a lot on the line, emotionally, relationally, and certainly financially. Many of my clients are making multi-million dollar decisions.
They are usually feeling confused, or on the verge of being caught up in the spin cycle, swirling in anxiety and overwhelm. They are in chaos.
When you’re making a bet-the-life decision, you want someone who can hold space for you without getting blown around like a kite in a hurricane. You need someone who can remain calm even as the fire rages around you.
Nobody teaches those skills in a sales training. They don’t teach them in social media and marketing classes. Most conferences and industry events don’t have classes that cover them.
My clients seek my assistance, my counsel, my coaching, and my expertise because they know I stay calm in the chaos. They know that because I’ve done my own deep work, I can see the path into and out of the deep levels where they must go to get the results they desire.
Without the ability to remain calm in the storm, I wouldn’t be an effective negotiator on behalf of my clients. I wouldn’t be an effective advisor. I wouldn’t be an effective coach.
What the Future Looks Like
2018 will be another turbulent year. In the real estate market. In the world market. My clients — both those who come to me for real estate guidance and those who come to me for pure coaching — know that I’m the port in the storm. That’s why they come.
The real estate industry is on the cusp of a major shakeup. In the coming years the portals will be obsolete as artificial intelligence allows buyers to use Alexa to search for homes. What clients will need most in that future is someone to help them navigate change in their lives, not in the markets.
That’s been my business model for a decade.
I know I’ve made the investments to ride out the coming storm. That investment already paid dividends in 2017, and it will continue to pay in 2018 and beyond. Meanwhile, most of my peers will be like JFK after the bomb cyclone: left scrambling, trying to prepare for something once it’s already too late.
Who do you want in your corner when it’s time for your next bet-my-life decision?
I’ve done the work. I’ve emerged from the fire. I’m ready and waiting for you.
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